Rajinikanth won't be promoting his latest film Kochadaiyaan which finally opens on April 11.
It is being said that the superstar doesn't wish to be seen too often in the public. He plays a medieval super-hero in Kochadaiyaan and wants the image of invincible superstar to remain foremost in the public eye.
Well, that leaves the entire promotion and marketing of this ambitious film to Rajinikanth's co-star Deepika Padukone who is currently going through the busiest phase of her career and can ill-afford to fly off to various parts of the world to represent a star as big as Rajinikanth. The busy actress will take a large chunk of time off to do the needful.
Will she able to manage, or will she disappoint the megastar? We believe that's price of superstardom!
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